Thick Buns: A Nostalgic Display Font for Editorial Design
There’s something oddly satisfying about the way a font can evoke a mood, set a tone, and even tell a story without saying a word. When I was redesigning the header for my lifestyle blog, I found myself drawn to a font that felt both familiar and fresh—something with a retro charm but enough modernity to feel current. That’s when I discovered Thick Buns, a display font that immediately struck me as perfect for editorial design.
A Retro-Inspired Typographic Statement
Thick Buns is a bold, playful typeface with rounded, chunky letterforms that exude a nostalgic energy. It feels like it could have been pulled from a 1970s record sleeve or a vintage ad campaign, yet its clean lines and consistent rhythm make it surprisingly versatile. The font’s personality is both fun and approachable, making it ideal for projects that need a touch of groovy vibes without sacrificing readability.
The visual character of Thick Buns is rooted in its chunky, almost blocky structure. Each letterform is generously spaced, creating a sense of movement and energy that’s hard to ignore. This makes it particularly effective for titles, headers, and pull quotes where the goal is to grab attention quickly and set the tone for the content that follows.
Real-World Use Cases: From Blogs to Ebooks
I tested Thick Buns in several real-world scenarios, including a lifestyle blog redesign, a recipe ebook, and a wedding guide. In each case, the font brought a unique energy that complemented the content’s mood. For instance, on a lifestyle blog, using Thick Buns as the primary header font gave the site a friendly, approachable feel that resonated well with the audience.
In a recipe ebook, I used Thick Buns for the title and chapter openers, which helped create a cohesive visual identity while keeping the body text in a more readable serif font. The contrast between the bold display font and the cleaner body text enhanced the overall reading experience, guiding the reader through the content with ease.
For a wedding guide, Thick Buns was used for decorative accents and section headings, adding a touch of whimsy that aligned perfectly with the theme. Its playful nature made it a great fit for creative layouts where the goal was to balance professionalism with a bit of charm.
Readability and Practical Considerations
While Thick Buns shines in display roles, it’s important to consider its limitations. As a display font, it’s not suitable for long-form body copy or dense paragraphs. Its expressive style can sometimes make it challenging to read in smaller sizes or on low-resolution screens. However, when used appropriately—as a title, heading, or pull quote—it supports visual hierarchy and draws the reader’s eye to key content elements.
For screen reading, mobile layouts, and PDF exports, it’s best to pair Thick Buns with a more readable sans serif or serif font for body text. This ensures that the content remains accessible across different platforms and devices. When designing for print materials, the font’s chunky forms hold up well, especially in larger sizes, making it a solid choice for magazine covers, brochures, and other print-based editorial work.
Font Pairing and Editorial Strategy
One of the strengths of Thick Buns is its ability to work well with a variety of font pairings. For editorial design, I recommend pairing it with a clean, readable serif or sans serif font for body text. This creates a balanced composition where the display font commands attention without overwhelming the reader.
In a digital magazine layout, for example, Thick Buns could be used for the cover text and section headings, while a modern sans serif font handles the article body. This combination maintains a strong visual identity while ensuring that the content remains easy to digest.
When working on a newsletter header, Thick Buns adds a memorable punch that helps the publication stand out. However, for captions and navigation menus, a simpler, more functional font would be better suited to maintain clarity and usability.
Design Assets and Commercial Use
Before incorporating Thick Buns into a project, it’s essential to check the included styles, alternates, ligatures, weights, and multilingual support. These features can greatly enhance the font’s versatility and ensure it works across different languages and contexts.
Additionally, verifying the file formats and commercial font licensing is crucial, especially for ebooks, templates, printables, paid newsletters, client publications, and digital downloads. Ensuring proper licensing protects both the designer and the end user, allowing for seamless integration into various design assets.
Ultimately, Thick Buns is a font that brings personality and playfulness to editorial design. Whether you’re crafting a lifestyle blog, a recipe ebook, or a wedding guide, it has the potential to elevate your project with its retro-inspired charm and bold visual presence. Just remember to use it wisely—where it shines brightest, and let its expressive nature guide your design choices.





